The Game with Alex Hormozi Scaling Outbound | Ep 250
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Nov 13, 2020 Explore the surprising scalability of organic outbound sales in today's discussion. Alex reveals how outbound strategies can outperform paid methods in both consistency and reliability. He shares practical calculations and insights to help entrepreneurs enhance their customer acquisition. Discover how warmer leads from outbound efforts can lead to better engagement, along with tips on multiplying outreach activities for optimal growth. Tune in for a fresh perspective on expanding your business without breaking the bank!
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Outbound vs. Paid Outbound
- Organic outbound can be more scalable, consistent, and reliable than paid outbound.
- Outbound might offer a more predictable and stable customer acquisition process.
Outreach Scalability Misconception
- Alex Hormozi recounts a conversation with someone who mistakenly believed outreach wasn't scalable.
- He corrected her by pointing out she could hire others to do outreach, making it scalable.
Calculating Outbound ROI
- Calculate outbound ROI by dividing monthly cost by the number of sales generated.
- Track metrics like calls per day, interested leads, appointments, and closed sales to understand your outbound funnel.