

Trading Insights: Thinking ‘Future Back’, with J.P. Morgan’s head of Corporate Futurism
6 snips Dec 10, 2024
Debora Kantt, Head of Corporate Futurism at J.P. Morgan, specializes in strategic foresight and future-back thinking. She discusses innovative approaches to overcoming cognitive biases and the necessity for non-linear thinking in predicting futures. Debora shares insights on emerging trends in biocomputing and affective computing, emphasizing their transformative potential across industries. Alongside Eloise Goulder, she highlights the importance of recognizing weak signals and adopting adaptable strategies for future success in investing.
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Backcasting and Foresight
- Backcasting in foresight involves understanding multiple possible futures, including clients, competitors, and business models.
- By standing in a preferred future and working backward, you create robust strategies.
Brain's Response to Uncertainty
- The human brain prioritizes certainty and resists uncertainty due to its evolutionary past.
- This poses a problem in today's volatile world where technology advances rapidly.
Forecasting and Memory
- We use the same brain regions to recall memories and imagine the future.
- This often leads to forecasting based on the past, hindering accurate future predictions.