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The Health Technology Podcast
The Affordable and Proactive Future of Healthcare with Drew Hobby
Oct 7, 2024
Drew Hobby, Executive Vice President and Chief Revenue Officer of Blue Cross of Idaho, leads the charge in transforming healthcare economics. He discusses the shift from fee-for-service to value-based payments, emphasizing proactive care management. Drew delves into addressing primary care shortages and shares insights on the Civica RX initiative aimed at reducing medication costs. With a focus on innovation and collaboration, he highlights strategies to overcome the healthcare affordability crisis, enhancing access for underserved populations.
37:37
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Quick takeaways
- Drew Hobby highlights the importance of transitioning to value-based payment models to improve healthcare affordability and enhance patient outcomes.
- He emphasizes the need for proactive care management and collaboration with healthcare providers to navigate complexities and access care effectively.
Deep dives
The Role of Value-Based Care
The transition to value-based payment models is critical for making healthcare more affordable and accessible. By focusing on outcomes rather than the volume of services provided, this approach promotes proactive care management for patients with chronic conditions. For instance, insurers can incentivize diabetic patients to manage their health more effectively through regular check-ups and transportation support, leading to better health outcomes and reduced costs. Drew Hobby emphasizes that this model not only benefits members but also proves to be financially advantageous for insurers and healthcare providers alike.
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