Growing a Small Business: Strategies for Scale

When looking to grow a small business, entrepreneurs must choose between increasing their volume of services for more clients or expanding their offerings for existing customers. For a concierge fitness company, scaling through volume is often more straightforward and profitable, though this may not always be feasible. The key is to identify what additional value can be provided without losing sight of profitability. Small businesses can strengthen their approach by actively engaging with their clients to understand their needs and expectations, allowing for informed decisions that benefit both the client and the business.