Barbell Shrugged Precision Muscle Analysis with Matt Brown of Springbok Analytics #824
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Nov 19, 2025 Matt Brown, Director of Business Development at Springbok Analytics, discusses the groundbreaking world of MRI-based muscle analysis. He reveals how Springbok evolved from a university research lab to a leader in muscle profiling, now employed by pro sports teams to optimize athlete health. Topics include tracking injuries with precision, mapping fat infiltration, and how muscle health serves as a key longevity indicator. The conversation dives into innovative applications like individualized rehab timelines, revealing hidden injuries, and the potential for transforming bodybuilding metrics.
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AI Muscle Segmentation Revolution
- Springbok built AI-driven MRI muscle segmentation to measure individual muscles precisely.
- This replaces coarse estimations from DEXA and provides granular morphology, volume, and quality data.
From Lab To NBA Partnership
- Matt joined Springbok to commercialize the tech and the NBA invested after they joined the combine.
- The company now works with 50+ pro teams and expanded into longevity and drug trials.
MRI Enables Disease-Progression Models
- High-resolution muscle mapping helps predict progression of muscular dystrophies and accelerates therapeutic trials.
- Creating digital disease-progression models lets researchers detect deviations and shorten drug development timelines.
