Ecommerce Playbook: Numbers, Struggles & Growth cover image

Ecommerce Playbook: Numbers, Struggles & Growth

This Broke the Internet: The ChatGPT Update That Changed Everything

Apr 1, 2025
Jacob Posel, an expert in AI-generated advertising, discusses the transformative impact of the recent ChatGPT update on ad creativity. He reveals how this breakthrough improved AI-generated ads to a level that can no longer be ignored. The conversation highlights the shift in perceptions toward AI in creative fields and the challenges brands face in adapting to these advancements. Jacob articulates the balance between human creativity and AI capabilities, urging marketers to prepare for the future of advertising as the game fundamentally changes.
44:35
Creator website

Episode guests

Jacob Posel

Podcast summary created with Snipd AI

Quick takeaways

  • The latest ChatGPT update signifies a turning point in advertising by enabling the creation of high-quality AI-generated ads that enhance rather than replace human creativity.
  • Despite initial skepticism from creatives, the undeniable quality of AI outputs is fostering increased acceptance of its capabilities in marketing and advertising strategies.

Deep dives

The Impact of AI on Creative Work

The discussion emphasizes the transformative impact of artificial intelligence on creative processes, particularly in marketing and advertising. The speaker expresses a sense of achievement upon realizing that AI tools can create high-quality ads, which were previously considered unattainable. This technological advancement shifts the perception that AI might simply replace human creatives, revealing that it can actually enhance creativity and output. It highlights a significant turning point, allowing marketers and creatives to access tools that facilitate unprecedented creative freedom and innovation.

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner
The game changer for learning from podcasts!
Nelson
App Store
I used to use a different app that was able to save excerpts from podcast and really enjoyed it. I could listen to the podcast and quickly save things that I wanted to come back to later. Snipd take this to a whole new level with AI integration, creating summaries of podcasts and summarizing the main takeaways from what I’ve saved and snipped. I really love how it helps me prioritize what podcast to listen to with it summaries & deep dives.
Best podcast app
JD Stuart
App Store
I’ve been using Snipd for about a year and this app has been life changing. I listen to about 17 hours of podcasts a week and I want to take notes on 95% of them. Snipd makes it so easy to do. I can triple click my headphones and record a snip. The app also improves rapidly which is welcomed. It’s an easy subscription for me to pay.