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The Online Course Show
230: $3 Million Per Year with Excel Courses (Featuring Leila Gharani)
Jul 23, 2024
Leila Gharani, a trailblazing online course creator and Excel expert with over 2 million YouTube subscribers, shares her journey from corporate life to generating over $3 million annually through course sales. She reveals her strategic YouTube tactics that drive course purchases, discusses the pitfalls of launching her first course, and highlights how to stand out in a competitive market. Leila emphasizes the importance of niche specialization and personal branding while navigating the challenges of online education.
55:16
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Quick takeaways
- Leila Gharani generates over $3 million annually by effectively leveraging her YouTube channel to drive sales for her Excel courses.
- She transitioned from Udemy to her own platform to gain control over content and pricing, enhancing value through additional resources.
Deep dives
Leila Ghurani's Course Success
Leila Ghurani has carved a niche in online education by focusing on Microsoft Excel, achieving remarkable sales milestones. With a background as an engineer and corporate professional, she transitioned to freelancing before discovering the lucrative potential of online courses. Ghurani initially started her journey on Udemy but soon sought more control over her content and pricing, leading her to sell courses primarily through her website. This strategic shift allowed her to generate substantial income, reportedly over $3 million in course sales in a single year.
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