Masters of Scale

J.J. Abrams: Make room for magic

15 snips
Jan 17, 2023
Join J.J. Abrams, the visionary director behind hits like Lost and Star Wars, as he shares his insights on creativity and collaboration. He emphasizes the importance of fostering serendipity to spark innovation within teams. Abrams discusses the iconic 'magic box' metaphor to illustrate how uncertainty can fuel creativity. He highlights the power of diverse perspectives in storytelling, and recounts pivotal moments from his journey in filmmaking that shaped his career. Get ready to be inspired by his unique blend of magic and entrepreneurship!
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ANECDOTE

Spielberg's Films

  • 15-year-old J.J. Abrams and Matt Reeves were asked to restore Steven Spielberg's childhood 8mm films.
  • This unexpected opportunity arose from a newspaper article about their participation in a Super 8 film festival.
ADVICE

Write What You Love

  • Write what you love, even if it seems obvious.
  • This advice helped J.J. Abrams find his direction when he felt adrift in his career.
ANECDOTE

Bad Robot's Origin

  • J.J. Abrams created the Bad Robot production logo under a tight deadline.
  • He used his children's voices for the audio, intending to change it later but never did.
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