The Retail Pilot
Drew Green's Indochino Creating Custom Clothing for Men and Women
Jun 26, 2023
Drew Green, the award-winning CEO of Indochino, shares the inspirational journey of transforming from a university basketball player to a leader in custom apparel. He reveals how Indochino blends traditional tailoring with modern tech to redefine men’s fashion. Listen as he discusses strategies for scaling production and improving delivery times, along with insights on customer-centric customization. Drew also covers plans for retail expansion and the importance of investing in people behind thriving brands, all while sharing some fun personal tidbits.
28:57
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Quick takeaways
- Drew Green's Indochino revolutionizes personal style by blending traditional tailoring techniques with innovative technology for a seamless customer experience.
- The brand's remarkable growth, highlighted by a 40% increase in 2022 and strategic partnerships, showcases its strong market position in custom apparel.
Deep dives
Innovative Retail Technology Solutions
The podcast highlights the significance of innovative technology solutions in the retail space, focusing on four major companies that enhance the shopping experience. Firework is noted for embedding shoppable live streams into e-commerce sites, increasing customer engagement, and conversion rates while capturing valuable first-party data. Similarly, Breakfast.io excels in content creation for shoppable videos, streamlining the media placement process for brands like HelloFresh. Predict Spring offers a comprehensive global POS solution, while Lily AI enhances search engine optimization, showcasing how these technologies are transforming retail operations.
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