Plain English with Derek Thompson True or False: 10 Controversial Predictions About the Future of Streaming, Tech, and Media
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Jan 13, 2023 
Rich Greenfield, a media analyst at Lightshed, lends his sharp insights on the turbulent state of the media landscape. He discusses the struggle of traditional studios in an age of streaming, questioning if cinemas can recover from their slump. The conversation dives into the future of virtual reality, the complex ownership dynamics of TikTok, and the potential merging of streaming and linear television. Rich also predicts evolving strategies for platforms like Netflix and the implications of traditional media adapting to a changing consumer base.
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The Decline of Prestige Films
- Prestige films are no longer commercially viable in theaters.
- Streaming has altered cinema, and viewers prefer blockbuster events.
Disney's Quantity vs. Quality Dilemma
- Disney's recent movie quality dip stems from increased quantity, not a lack of good films.
- They've ramped up production in franchises like Marvel and Lucasfilm, straining quality control.
ESPN's Uncertain Future
- Disney likely won't sell ESPN soon despite its declining relevance in the cord-cutting era.
- Disney needs ESPN's cash flow, especially given the current economic downturn.