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The Digital Marketing Podcast
Using Events To Build Movements, Not Moments with Kelvin Newman
Jul 12, 2024
Kelvin Newman, mastermind behind BrightonSEO, shares insights on transforming events into movements that inspire lasting impact. Topics include evolving BrightonSEO, pivoting events during COVID-19, creating memorable experiences, and the acquisition of search marketing events.
28:00
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Quick takeaways
- Events can transform into powerful movements that drive lasting impact and meaningful connections.
- Creating an engaging event experience with unique elements fosters a passionate and inclusive community spirit.
Deep dives
Evolution of Brighton SEO Event from Pub Gatherings to Global Conferences
The Brighton SEO event, initially starting as small pub gatherings in Brighton, grew exponentially over the years into a massive conference with 4000 attendees from 50 countries. From humble beginnings in a pub room to expanding internationally, including events in San Diego, Brighton SEO's success showcases how events can help build a strong community and drive engagement.
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Discover
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