The Frankie Lee Podcast 157 - Daniel Priestley - $1 Million A Month: How To Get More Leads & Become Oversubscribed
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Sep 11, 2023 
In this discussion, Daniel Priestley, an entrepreneurial powerhouse and international speaker, shares insights from his journey of building multi-million dollar businesses. He reveals five essential strengths top entrepreneurs possess and emphasizes the crucial role of lead generation in growth. Priestley explores the value of intellectual property and innovative marketing strategies, such as quizzes and events. The conversation also highlights the importance of supportive relationships and structured teams for business success, making it a treasure trove for aspiring entrepreneurs.
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Everything Is Downstream From Leads
- Prioritize lead generation before fixing downstream issues in your business.
- Measure cost per sale, not just conversion percentages, to decide viability.
Test Ads With Statistically Useful Samples
- Run tests with enough sample size: aim for 30 clicks minimum and 150 for reliable scaling signals.
- Focus on cost per sale to judge ad performance, not raw conversion rates.
Quizzes And Waitlists As Lead Machines
- Use waitlists, intro events, WhatsApp groups, and especially quizzes to generate qualified leads.
- Quizzes deliver rich data and immediate results that produce high-value, segmentable leads.
