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Marketing Made Simple

#171: Getting Unstuck (feat. Amy Porterfield)—Can You Launch Your Online Course with Zero Audience?

Aug 28, 2024
38:51
Snipd AI
Amy Porterfield, a leading expert in online course creation and digital marketing, joins J.J. and April to discuss how to launch an online course without an existing audience. She shares proven strategies for building an audience through valuable content and personal connections. The conversation covers nurturing relationships with potential customers and the critical role of an email list for success. Amy also promotes her upcoming bootcamp, packed with practical advice for aspiring course creators.
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Podcast summary created with Snipd AI

Quick takeaways

  • Building an audience from scratch is manageable by leveraging personal connections and consistently delivering valuable content to build trust.
  • Effective sales strategies, including targeting a manageable email list and utilizing direct engagement methods, are crucial for successfully launching digital products.

Deep dives

HubSpot's Entrepreneurship Kit

Starting a business is challenging, but HubSpot has introduced an entrepreneurship kit designed to simplify the process. This kit provides entrepreneurs with essential tools, including project management resources, professional email templates, and skill development frameworks. It offers step-by-step guidance for every stage of the entrepreneurial journey, from generating ideas to preparing for an IPO. Most notably, this comprehensive kit is free, making it accessible to anyone looking to turn their business dreams into reality.

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