The Espresso Hour How Justin Welsh Went From Burned Out Executive to Making $400,000 As A Digital Writer & Creator
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Feb 24, 2022 
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Burnout and Transition
- Justin Welsh worked in high-stress tech roles for 10 years, leading to burnout and a panic attack.
- This prompted him to leave and pursue writing, initially focusing on SaaS sales, his area of expertise.
Niche Selection
- Start writing about familiar topics to attract clients easily.
- Leverage audience feedback to identify profitable niche areas.
Platform Differences
- Twitter emphasizes clarity and networking, while LinkedIn prioritizes publishing.
- Building relationships is crucial on Twitter; publishing alone can suffice on LinkedIn.