

105: Building the Brand: Part 6 "The Storytelling Machine"
Jan 27, 2025
Discover the incredible journey of a brand thriving through challenges, including the introduction of the hybrid athlete model. Experience the lessons learned from endurance training that mirror business growth. Hear personal milestones like completing an Ironman and tackling the Leadville 100, emphasizing the importance of community and storytelling. Explore the evolution of balancing ambition with fatherhood, and the transformative power of endurance both in life and business. It's a powerful reflection on growth, commitment, and shared experiences.
AI Snips
Chapters
Books
Transcript
Episode notes
One More Story
- Nick Bare questioned his character when feeling fatigued during an 18-mile run.
- He pushed through, ran an extra mile, and documented his "one more" mantra, inspiring others.
Constant Refinement
- Businesses should constantly adapt and learn, treating each year as a chance to refine.
- Stagnation is undesirable; strive for annual growth and improvement.
Ironman Prep Chaos
- During an Ironman training session, Nick Bare faced a business crisis.
- The website's credit card processor crashed due to high traffic, forcing him to troubleshoot mid-workout.