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Marketing Against The Grain
How This GPT-4 Prompt Is Breaking a $257 Billion Industry
May 2, 2024
34:51
Snipd AI
Entrepreneur and investor Sam Altman discusses the potential of ChatGPT-5 model in revolutionizing brand marketing strategies. Topics include building for future AI advancements, integrating AI for data extraction, enhancing brand awareness, and the significance of accommodating upcoming AI advancements in marketing platforms.
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Quick takeaways
- Adopt future-proof marketing strategies by embracing evolving AI capabilities for brand tracking and automation.
- Utilize AI for enhanced brand monitoring through automating tasks like content creation and audience segmentation.
Deep dives
Building for the AI of the Future
Working with GPT-4.5, rumored to be a precursor to GPT-5, the hosts explore how AI pushes both best and worst behaviors, emphasizing the need to adapt marketing approaches for future AI capabilities. The fast-evolving AI landscape prompts a shift towards anticipating AI advancements and building infrastructure for upcoming models to enhance brand tracking, automate marketing rules, and improve insights.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode