Hospitality Daily Podcast
Inside Gensler's 2025 Design Forecast for Hospitality - Lori Mukoyama
Jan 24, 2025
Lori Mukoyama, Global Hospitality Leader and Design Director at Gensler, explores the future of hospitality design. She discusses how hotels are evolving into community hubs that enhance guest experiences through storytelling and innovative design. The transformation of spaces like the VOCO in Chicago highlights the importance of human-centered design. Additionally, Lori emphasizes the role of immersive environments, cultural integration, and how staff can serve as design ambassadors to connect guests with the unique narratives of each space.
34:57
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Quick takeaways
- Future hospitality design must prioritize human-centered, adaptable spaces that enhance guest experiences and foster community engagement.
- Storytelling in design creates emotional connections for guests, transforming spaces into immersive narratives that reflect local culture and history.
Deep dives
The Evolution of Hospitality Design
Design plays a crucial role in reshaping the hospitality sector by focusing on human-centered and adaptable spaces that prioritize guest experiences. The industry is shifting from purely functional designs to environments that encourage community engagement and sustainable practices. For instance, creating spaces that come alive with energy can enhance the guest experience, as demonstrated by the VOCO hotel in Chicago, which transformed a dormant building into a vibrant community hub. This evolution highlights the need for designers to embrace innovative ideas that foster connections between guests and their surroundings.
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