

Reclaim Control of Your Business with John F. Kettley, Sales Masters Guild
May 28, 2025
In this discussion, John F. Kettley, founder of Sales Masters Guild, shares insights from his journey in helping entrepreneurs regain control over their businesses. He highlights the shift from working in the business to effectively leading it. Topics include overcoming the founder's plateau, the importance of aligning sales and delivery, and using strategic playbooks for success. Kettley emphasizes the significance of clarity in vision and the necessity for a reset when business feels overwhelming.
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Work With Owner-Operated Businesses
- Focus on owner-operated businesses typically 5 years+ and up to about $25M.
- Work best with owners who can make quick decisions without large corporate layers.
Recognize Growth Stalls Early
- Recognize when you're on a hamster wheel; lots of tasks but no growth.
- When stuck, invite experienced help for perspective and momentum.
Use Third-Party Helicopter View
- Bring in an experienced outsider when your business feels stuck despite busyness.
- Use a helicopter view from a third-party to find if you're on course or off track.