

Building a data-driven organisation with purpose with Simon Leesley
Jul 11, 2024
Join Simon Leesley, COO of Too Good To Go, who has a rich background in retail and consulting, as he shares his inspiring journey to combat food waste. Discover how the innovative marketplace connects consumers to surplus food, saving both money and the planet. Simon dives into the evolving role of data in optimizing user experience and balancing supply and demand. Learn how a purpose-driven approach and data-driven culture can not only enhance operational efficiency but also foster a community dedicated to sustainability.
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Simon's Career Journey
- Simon Leesley worked at Neiman Marcus, Stitch Fix, and now Too Good To Go.
- His roles included strategic planning, international business launch, and COO.
Data's Evolving Role
- Digital businesses offer greater data access than traditional retail, enabling better decisions.
- Data's role varies: personalization at Stitch Fix vs. marketplace dynamics at Too Good To Go.
Too Good To Go's Mission
- Too Good To Go combats food waste by selling surplus food from retailers and manufacturers at a discount.
- The platform connects users with surprise bags of discounted food nearing expiry.