The Nathan Barry Show 023: Personal Branding Expert: The Bad Habit That’s Costing You Millions of Dollars
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Mar 28, 2024 
Top business consultant Cameron Herold shares insights on personal branding, leveraging social media, and building both personal and business brands. Topics include sharing knowledge, content creation, strategic hiring, fostering company culture, and audience growth strategies.
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Building Brand with Name Attached
- Cameron Herold built his brand by attaching his name publicly to 1-800-GOT-JUNK and leveraging social media early on.
- Other leadership team members did not pursue public recognition, so their contributions are less known today.
Share Systems to Grow Brand
- Creators often struggle like flies trying to get out a window; sharing cheat sheets and systems can grow your brand quicker.
- Teach what you're doing and share openly, as it positions you as a thought leader and expert.
Hire Team for Personal Brand
- Hire a team behind your personal brand to handle production and content management tasks.
- Delegating allows you to be the face and thought leader without being bogged down in details.