The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship cover image

The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship

389: RightMessage: From SaaS Founder Fatigue to Focused Growth - with Brennan Dunn

Mar 7, 2024
Explore growth strategies for a struggling SaaS business, personalized email marketing solutions, predictive intent in user engagement, and the evolution of training courses. Navigate through challenges in scaling a SaaS company, strategic shifts, and the importance of founder success and work-life balance.
53:32

Episode guests

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Quick takeaways

  • Transitioning a JavaScript library into a successful SaaS product through network support and funding.
  • Focus on target market and personalized onboarding to revitalize growth and recover from stagnation.

Deep dives

Transitioning from JavaScript Library to SaaS Product

The founder of Right Message, Brennan Dunn, discussed the journey of transitioning a JavaScript library built for an email marketing course into a successful SaaS product. By raising $500,000 with existing network support, the product launched in 2018 and grew to $35,000 in monthly recurring revenue in the first year.

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