The SaaS Revolution Show Insights into a bootstrapped SaaS company, ProdPad: with Janna Bastow
Apr 13, 2016
Former Product Manager turned CEO, Janna Bastow, discusses insights into founding a successful bootstrapped SaaS company, ProdPad. Topics include product management software, acquisition strategies, retention, growth, understanding user personas, customizing onboarding, data analysis, email campaigns, dealing with HIPOs, and lessons learned as a SaaS founder.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 2min
Building a Tool for Product Managers
01:51 • 15min
Understanding User Personas and Customizing Onboarding for Better Engagement
16:49 • 3min
Data Analysis, Email Campaigns, and Dealing with HIPOs
20:09 • 2min
Challenges and Lessons Learned as a SaaS Founder
22:39 • 3min