
The SaaS Revolution Show
The SaaS Revolution Show, hosted by Alex Theuma, brings you insights and tactics from the greatest SaaS minds in Europe and across the world. Revolutionary founders, executives, and investors openly share wisdom on attracting and keeping customers, growing companies in unlikely places, scaling globally, successfully reaching the SaaS high skies, and never giving up. The SaaS Revolution Show is brought to you by SaaStock, the only media, membership and events business that focuses on SaaS founders scaling to $10mill ARR.
Latest episodes

Jul 17, 2025 • 27min
Scaling Mollie: SaaS growth, AI & fintech with Koen Köppen
In this episode of the SaaS Revolution Show, Alex Theuma talks to Koen Köppen, CEO of Mollie and ex-CTO of Klarna.
Koen shares how Mollie is expanding from 6 to 31 markets by 2026, why they prioritise operational efficiency over growth hacks, and how AI reduced their customer contact rate by 3x. Plus: essential lessons for SaaS founders on market expansion, avoiding premature scaling, and embedded finance.
Guest links:
LinkedIn: https://www.linkedin.com/in/koenkoppen/
Website: https://www.mollie.com/gb/
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book you tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Join the waitlist: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Jul 10, 2025 • 38min
How AI Is changing SaaS and search: Insights from Mike Walrath (Yext)
This week, Alex speaks with Yext CEO Mike Walrath about his journey in the software industry, the challenges faced by SaaS companies, and the impact of AI on the market.
Mike shares insights on leadership, the importance of judgment in decision-making, and how AI is reshaping marketing and SEO strategies. They also discuss the evolving SaaS landscape and the necessity for companies to adapt to new technologies and customer expectations.
Guest links:
Website: https://www.yext.com/
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book you tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Join the waitlist: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Jul 3, 2025 • 36min
Joe Hyrkin on scaling Issuu to $30M, raising smart debt, and surviving as CEO
In this episode of the SaaS Revolution Show, host Alex Theuma speaks with Joe Hyrkin, CEO of Care Grit Learning and former CEO of Issuu. They discuss Joe's journey in the tech industry, focusing on his experiences with Issuu, its acquisition, and the importance of profitability and growth strategies. Joe shares insights on navigating debt, the challenges of being a CEO, and the significance of coaching SaaS founders. The conversation wraps up with rapid-fire questions that highlight key lessons for tech entrepreneurs.
Guest links:
LinkedIn: https://www.linkedin.com/in/joehyrkin/
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book you tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Join the waitlist: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Jun 26, 2025 • 39min
Bootstrapping Towards $100MM and a $1.7B Valuation
In this re-run episode of the SaaS Revolution Show, originally recorded in 2022, our host Alex Theuma is joined by Ross Andrew Paquette, Chairman and CEO at Maropost, to talk about bootstrapping a B2C CRM to $100MM and a $1.7B valuation.
Ross shares:
🚀 Maropost's founding story
🚀 The big moves that took the company to $26MM in just 28 months (and the strategy to reach $100MM!)
🚀 How Maropost achieved a $1.7B valuation
🚀 What he was most looking forward to at SaaStock 2022
…and more!
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book you tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Join the waitlist: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Jun 19, 2025 • 39min
How Abacum tripled its revenue without adding headcount...then raised a $60M Series B
After a huge year of growth, Abacum just raised a $60M Series B.
In this episode, Co-founder and COO Jorge Lluch joins Alex to discuss how they did it, including: tripling revenue without growing headcount, staying laser-focused on efficiency, and delivering a great product.
They discuss:
- Abacum’s early stages, including the decision to take time and invest heavily in the product early on.
- How Jorge’s frustrations as a CFO helped shape the Abacum platform.
- How they stayed disciplined to balance fast growth and efficiency.
- The pillars behind Abacum’s GTM motion.
- Growing a global company and expanding from Europe into the US.
- Life as a co-founder and the true meaning of success.
Guest links:
LinkedIn: https://www.linkedin.com/in/jorgelluch/
Website: https://www.abacum.ai/
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book you tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Join the waitlist: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Jun 12, 2025 • 37min
Zeb Evans on how ClickUp got to $10M ARR in 2 years (now over $200M)
This is a re-run of a 2022 episode with ClickUp CEO and Founder, Zeb Evans.
This is a re-run of a 2022 episode with ClickUp CEO and Founder, Zeb Evans. ClickUp is now doing over $200M in revenue but this popular episode is a look back at the early days. Zeb joins host Alex Theuma to discuss how the company reached $10M ARR in just two years, including.
- How ClickUp got its first customers.
- Why Zeb chose the VC route and how did they raised their first round.
- Focus areas for getting to $1M ARR fast.
- What needs to change when you go from $1M ARR to $10M ARR.
- The best advice he’s ever received.
Guest links:
LinkedIn: https://www.linkedin.com/in/zebevansclickup/
Website: https://clickup.com/
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book you tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Join the waitlist: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Jun 5, 2025 • 35min
How Typeform scaled to 150,000+ customers without losing focus
This is a special episode from SaaStock Europe 2024. Ryan Floyd (Founding MD at Storm Ventures) and Joaquim Lecha (Former Typeform CEO) discuss pivotal stages and learnings from Typeforms’s journey to $80M ARR and 150,000 customers.
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book you tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Join the waitlist: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

8 snips
May 29, 2025 • 36min
How Tally bootstrapped to 60k MRR with a team of five
Marie Martens, Co-founder of Tally, shares insights on bootstrapping her no-code form-building tool to an impressive 60K MRR with just a five-person team. She discusses the generational shifts in expectations for success and the importance of allowing individuals to pursue their paths. Marie reveals clever strategies for user acquisition, including a unique approach on ProductHunt, and explains why Tally chose a freemium model to attract users. The conversation also touches on the resilience required to navigate the competitive SaaS landscape.

6 snips
May 22, 2025 • 17min
Leadership under pressure: How Savneet Singh saved and scaled PAR
Savneet Singh, CEO of PAR, transformed a struggling multi-billion dollar public company after taking the helm with just weeks of cash left. He shares his urgent measures to avoid bankruptcy, including significant workforce cuts. Transparency and bold principles like Speed and Ownership became core to PAR's turnaround. Savneet also delves into operationalizing AI for efficiency and discusses the personal sacrifices of being a SaaS CEO, emphasizing the need to be fully committed to achieve success.

May 15, 2025 • 21min
More mountain: Marcus Ryu on finding the joy in hard work
In a captivating conversation, Marcus Ryu, co-founder of Guidewire and now a Partner at Battery Ventures, shares his journey from aspiring academic to CEO of a billion-dollar company. He discusses his philosophy of 'More Mountain', highlighting how embracing challenges fosters personal growth. Marcus candidly reflects on years of rejection, the loneliness that comes with leadership, and the transformative role of AI in venture capital. His insights on real entrepreneurship emphasize that true founders thrive by tackling hard problems head-on.