The Thriving Dentist Show

Why Your New Patient Experience Could Make or Break Your Practice

Aug 20, 2025
Explore the crucial impact of new patient experiences on dental practice success. Learn a 7-step process to enhance trust and boost case acceptance. Discover effective marketing strategies like Google Ads for attracting new patients. Delve into the art of communication during initial calls to convert inquiries into bookings. Find out how to make first visits memorable by creating personal connections and guided tours, while drawing parallels with luxury service standards. Elevate your practice with actionable insights that foster loyalty.
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INSIGHT

First Impressions Are Mostly Online

  • The patient's first impressions now usually come from Google and your website before the phone call.
  • By the time you speak on the phone it's often the third impression, so online presence must be excellent.
ADVICE

Match Exam Type To Cleaning For Billing

  • If you perform a debridement you cannot bill a comprehensive exam; use a limited exam instead.
  • Plan appointments to comply with insurance rules to avoid billing conflicts.
ADVICE

Adopt A Seven-Step New Patient Flow

  • Use a structured seven-step new patient experience to build trust and increase case acceptance.
  • Implement: quick tour, interview, records, six photos, doctor exam, hygiene, then finances and scheduling.
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