The Double Win

Fresh Start for a New Year | Katy Milkman

Jan 3, 2023
Katy Milkman, an award-winning behavioral scientist from the Wharton School and author of 'How to Change', dives into the Fresh Start Effect and its power in goal-setting. She reveals how aligning goals with significant dates can increase motivation by 20-30%. The discussion emphasizes strategies for letting go of past negativity, embracing gratitude from challenges, and reimagining ambitious aspirations. Katy also unveils an expanded SMART goal framework, encouraging listeners to leverage new beginnings for personal and professional transformations.
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