Mixed Signals from Semafor Media How Technology Will Shape Media in 2025, with Jessica Lessin
Jan 10, 2025
Jessica Lessin, founder and CEO of The Information, shares her expertise at the intersection of journalism and technology. She discusses the innovations showcased at CES and how they might transform media consumption. The conversation delves into the complex relationship between tech giants and politics, and their impact on advertising trends for 2024. Lessin also illuminates the challenges of maintaining audience trust in today's politicized media landscape and how AI could reshape content creation and journalism integrity.
AI Snips
Chapters
Transcript
Episode notes
Robots at CES
- Robots are taking center stage at CES, focusing on AI's integration into the physical world.
- This trend aligns with developments like self-driving cars and Tesla's robots, but skepticism remains due to slow materialization of past tech.
Tech Hype Cycle
- Tech hype is driven by capital-intensive projects needing to attract investors and employees.
- Regulation, like in self-driving cars, and tech limitations hinder materialization.
Sports Focus
- Tech companies acquiring content, like Apple, Amazon, and Netflix, are heavily investing in sports.
- These platforms are using sports to capture more eyeballs and entertainment engagement.