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The Obvious Choice

262 | Nick Mitchell - The 90% You Don’t See In Business Success

Aug 21, 2024
In this conversation, Nick Mitchell, the Founder of Ultimate Performance, dives deep into the hidden elements of business success. He emphasizes how relentless focus and a high-quality product trump social media hype. Nick reveals that admitting faults can actually attract more clients and that a world-class product doesn't necessarily require world-class practitioners. The discussion also touches on the importance of relationships and authenticity in business, highlighting the complexities that often accompany success.
01:12:07

Episode guests

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Quick takeaways

  • Success in business often stems from relentless focus and quality service rather than social media presence or trends.
  • Building genuine relationships and providing value fortifies long-term networks, leading to eventual collaborations and communal growth.

Deep dives

Building Relationships in Business

Establishing connections is crucial in the fitness and business world, as demonstrated by a mutual history of support between individuals in the industry. One of them shared insights on using Facebook marketing effectively, illustrating how offering genuine value can facilitate long-term networks that may yield future collaboration. This approach serves as a strategy to build credibility while assisting others without a transactional mindset. Building relationships this way helps create a community where knowledge and resources are shared freely, leading to mutual growth and advancement.

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