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262 | Nick Mitchell - The 90% You Don’t See In Business Success

The Obvious Choice

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Navigating Fitness in a Pandemic

This chapter explores the COVID-19 pandemic's profound effect on the fitness industry and individual businesses. It highlights the initial boom in online services followed by market saturation, the difficult decisions surrounding workforce management, and the balancing act of social media as a business tool. Through personal experiences, the discussion also emphasizes the importance of focus, adaptability, and the role of experimentation in achieving lasting success.

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