How to Scale an Agency 🚀
How Rami Alcheikh books 20-30 Calls WEEKLY from Cold Email --<$500 a month spent
Dec 5, 2023
Rami Alcheikh, an expert in booking sales calls through cold emails, shares his unique strategies for scaling his agency. They discuss topics such as organic outbound channels, the value of expertise and delegation, building a sales system, the importance of excellent offers and marketing, and scaling from a few sales calls to booking 20 calls a week. The conversation also includes managing time zones, scaling a business and sales process, and a winning cold email template.
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Quick takeaways
- Having a solid outbound system and using cold email is effective in generating consistent leads and scaling an agency without spending money on ads.
- Relevance is crucial in cold email copy, including the use of case studies and social proof, as well as incorporating lead magnets or sales collateral to stand out in a competitive market.
Deep dives
Scaling the Revenue of an Agency
This podcast episode features an interview with Ramy, the founder of Merge Digital, who shares his journey of growing his agency and booking three to five sales calls daily using cold email. Ramy emphasizes the importance of having a solid outbound system to generate consistent leads and praises the effectiveness of cold email in reaching targeted audiences. He highlights the value of lead quality and the ability to sell anything with cold email. Ramy also discusses the significance of tech setup, targeting the right audience, crafting compelling copy, and making a strong offer in achieving success with cold email.
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