

How We're Growing An Agency To $1M (Use These Systems) | 097
56 snips Oct 2, 2025
In a brilliant discussion with Lily Jones, founder of Educator Forever, listeners get a deep dive into scaling her education agency from $700K to $1M+. Lily shares her inspiring journey from kindergarten teacher to curriculum entrepreneur. She reveals how free classes helped her build an audience and discusses her unique flywheel model connecting teacher training to agency growth. The conversation highlights the importance of hiring for sales, targeting K–5 curriculum, and balancing opportunities strategically to ensure sustained growth.
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From Kindergarten Teacher To Curriculum Founder
- Lily left the classroom after having a child and doing curriculum projects on the side.
- She used those side projects to transition into ed tech and start teaching other teachers online.
Use Free Classes To Build An Audience
- Start with people you know and teach free classes to build trust and an audience.
- Use those free workshops to sell courses and grow an email list.
Kickstart Growth With Outreach + Workshops
- Do direct outreach and run free workshops to get from zero to your first hundreds of people.
- These two tactics can scale an audience from a few to about a thousand people.