Success Story with Scott D. Clary Lessons - How to 10X Your Business Without Spending More | Jay Abraham - Advisor to Tony Robbins & Fortune 500s
Aug 11, 2025
Jay Abraham, a renowned advisor to Tony Robbins and Fortune 500 companies, shares his transformational business philosophy known as the 'strategy of preeminence.' He emphasizes shifting from transactional selling to becoming trusted partners who prioritize clients' needs. Through engaging stories, including a Mexican homebuilder's innovative approach to enhancing family lives, Jay illustrates how profound customer understanding creates loyalty. He offers strategies for reshaping customer perceptions and establishing a unique market position, proving that true success comes from lasting relationships.
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Strategy Of Preeminence
- Preeminence means being the market's most trusted advisor rather than a seller of commodities.
- That status requires always advising what is in the client's best interest, even if it doesn't maximize immediate company profit.
Beyond 10x Growth
- Exponential growth is only one gradient; performance can be increased far beyond by different approaches.
- Jay references mathematical hyper-operations to illustrate untapped levels of performance improvement.
Put Clients' Interests First
- Do put clients' best interests first and advise them honestly, even if it doesn't increase the sale today.
- Treat informing and educating the market as your primary role, not just closing transactions.