This Week in Startups

E1065 AMA: Slice CEO Ilir Sela answers questions from founders: tips on selling into scattered markets (like Mom & Pop shops), COVID’s impact on the restaurant industry, scaling Slice’s $43M Series C & more!

May 21, 2020
Ilir Sela, Founder and CEO of Slice, shares insights from his journey supporting small pizza businesses. He discusses the challenges Mom & Pop shops face in scattered markets and the impact of COVID on the restaurant industry. Ilir emphasizes the need for trust and technological support to help these businesses thrive. He also explores growth opportunities in diverse markets and shares his thoughts on the future of the restaurant landscape, highlighting innovative loyalty programs targeting ethnic cuisine.
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ADVICE

Vertical Integration for Micro Businesses

  • Focus on vertical platforms and integration when serving small business owners, or as Ilir Sela calls them, "micro business owners".
  • Address their diverse needs by offering comprehensive, convenient solutions.
INSIGHT

Digital Transformation in the Restaurant Industry

  • The restaurant industry is realizing the critical importance of e-commerce and digital presence.
  • Post-COVID, the industry might return to a pre-COVID format with digitally enabled workflows and operations.
ADVICE

Gaining Momentum with Fragmented Customers

  • Gain momentum with a scattered customer base by honing your sales pitch and building trust gradually.
  • Start with a lightweight solution, deliver value, then offer more comprehensive integration.
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