The Industrial Real Estate Podcast

Class B Industrial Real Estate in 2025

Mar 31, 2025

Zach Harris and Hunt Rose, co-founders of TrueCore Properties, dive into the potential of Class B industrial real estate. They discuss their successful acquisition journey, sparked by networking through a previous podcast, highlighting how relationships unlock opportunities. The duo shares insights on market selection and the evolving logistics landscape, particularly the value of key property features like railroad spurs. They also cover the increasing interest from private equity in this asset class and their transition to a structured fund model for streamlined investments.

01:05:50

Creator website

Episode guests

Hunt Rose

Zach Harris

AI Summary

AI Chapters

Episode notes

Podcast summary created with Snipd AI

Quick takeaways

Networking significantly impacts industrial real estate success, as evidenced by a broker connection leading to an opportunity in Baton Rouge.

The Class B industrial asset class is currently favored due to demand from e-commerce growth and modern supply chain needs.

Transitioning to a fund model enhances operational efficiency, enabling quicker deal sourcing and reflecting confidence in the industrial market's long-term growth.

Deep dives

The Power of Networking in Industrial Real Estate

Networking plays a vital role in the success of industrial real estate investments. The guests shared an example of how connecting through a previous podcast episode led to a fruitful collaboration with a broker in Baton Rouge. This broker introduced them to an off-market opportunity involving a FedEx facility, which was ultimately aligned with their investment criteria. Such connections illustrate that networking not only facilitates new relationships but can also lead to significant business opportunities that might not have arisen otherwise.

Intro

2min

Building Connections in Industrial Real Estate

7min

Investing in Class B Industrial Real Estate

17min

The Impact of Railroad Spurs in Industrial Real Estate

7min

Evolving Capital Perspectives in Class B Industrial Real Estate

4min

Navigating Tariffs and Industrial Real Estate

20min

Transitioning Investment Strategies

10min

In this episode of The Industrial Real Estate Show, I welcomed back Zach Harris and Hunt Rose of TrueCore Properties for a deep dive into their latest moves in the industrial space. They share how a previous podcast episode led directly to acquiring a FedEx facility in Baton Rouge, why Class B industrial is their sweet spot, and what makes secondary markets so attractive. The duo breaks down their buy box, value-add strategy, and shift to a fund model—all while emphasizing the importance of downside risk analysis, building functionality, and broker relationships. From tariffs to rail spurs to market fundamentals, this episode is packed with actionable insights for investors, brokers, and industrial enthusiasts alike.

About Zach: As Managing Director and one of the co-founding partners, Zach is responsible for the leadership, growth, and strategic direction of the company while also overseeing the investment and operational functions. Prior to TruCore, Zach was a Director at Stan Johnson Company for over 12 years, where he specialized in net lease industrial investment sales brokerage for clients nationwide and contributed to the closing of over $5.0 billion in transaction volume.Harris earned his B.S. in civil engineering from Villanova University and his master’s degree in business administration from the University of Oklahoma.

About Hunt: As Investments Director and a co-founding TruCore member, Hunt oversees investments, financial underwriting, due diligence, and assists in origination of new investment opportunities. Prior to TruCore, Rose was an Associate Director at Stan Johnson Company specializing in providing equity capital solutions for new real estate development projects nationwide. Rose contributed to the capitalization of more than $2.5 billion in transaction volume and placement of over $200 million inequity capital.Rose started his career with Deloitte in the Hedge Fund and Private Equity Advisory Group in Dallas, TX. Rose obtained a Certified Public Accountant designation and earned a master’s degree in business administration from Oklahoma State University.

Connect with Zach and Hunt:

TruCore Investments Website: https://trucoreinvestments.com

Zach on LinkedIn: / zacharystevenharris

Hunt on LinkedIn: / hunt-rose-9229694b

🚩 Subscribe: / @industrialize #industrialize #industrialinsiders #industrialrealestate