In this episode of The Industrial Real Estate Show, I welcomed back Zach Harris and Hunt Rose of TrueCore Properties for a deep dive into their latest moves in the industrial space. They share how a previous podcast episode led directly to acquiring a FedEx facility in Baton Rouge, why Class B industrial is their sweet spot, and what makes secondary markets so attractive. The duo breaks down their buy box, value-add strategy, and shift to a fund model—all while emphasizing the importance of downside risk analysis, building functionality, and broker relationships. From tariffs to rail spurs to market fundamentals, this episode is packed with actionable insights for investors, brokers, and industrial enthusiasts alike.
About Zach: As Managing Director and one of the co-founding partners, Zach is responsible for the leadership, growth, and strategic direction of the company while also overseeing the investment and operational functions. Prior to TruCore, Zach was a Director at Stan Johnson Company for over 12 years, where he specialized in net lease industrial investment sales brokerage for clients nationwide and contributed to the closing of over $5.0 billion in transaction volume.Harris earned his B.S. in civil engineering from Villanova University and his master’s degree in business administration from the University of Oklahoma.
About Hunt: As Investments Director and a co-founding TruCore member, Hunt oversees investments, financial underwriting, due diligence, and assists in origination of new investment opportunities. Prior to TruCore, Rose was an Associate Director at Stan Johnson Company specializing in providing equity capital solutions for new real estate development projects nationwide. Rose contributed to the capitalization of more than $2.5 billion in transaction volume and placement of over $200 million inequity capital.Rose started his career with Deloitte in the Hedge Fund and Private Equity Advisory Group in Dallas, TX. Rose obtained a Certified Public Accountant designation and earned a master’s degree in business administration from Oklahoma State University.
Connect with Zach and Hunt:
TruCore Investments Website: https://trucoreinvestments.com
Zach on LinkedIn: / zacharystevenharris
Hunt on LinkedIn: / hunt-rose-9229694b
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