Beyond The Prompt - How to use AI in your company

How Do You Strategize in the AI Era? – with Martin Reeves, Head of BCG’s Think Tank

56 snips
Oct 1, 2025
Martin Reeves, Chairman of BCG's Henderson Institute and a strategic advisor, shares insights on navigating the complexities of AI in business. He emphasizes the dual roles of companies in optimizing current operations while innovating for the future. Reeves warns against over-reliance on AI for efficiency, which can lead to a lack of imagination. He discusses the importance of framing the right strategic questions and how serendipity and experimentation can drive organizational creativity. A compelling exploration of how leaders can leverage AI without losing their unique advantage!
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INSIGHT

The Two Jobs Of Business

  • Business has two jobs: excel at today's game and invent tomorrow's game.
  • These jobs are fundamentally different and both are required for long-term success.
INSIGHT

AI Amplifies Human Imagination

  • AI already potentiates and enhances human imagination rather than replacing it.
  • Failure will be using these tools unimaginatively, not the tools' absence.
INSIGHT

Efficiency Is Not Advantage

  • Deploying the same AI tools as competitors typically yields efficiency but not advantage.
  • Durable advantage requires reinforcing unique strengths or organizational integration of humans and AI.
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