Beyond The Prompt - How to use AI in your company

Jeff Benjamin, Global Chief Creative Officer at Tombras, shares insights on how AI aids creativity and builds confidence. He discusses using AI as a sparring partner to refine bold ideas while navigating self-doubt. Jeff emphasizes that the best prompts are shaped by human perspective, not just questions. He explains the balance between seeking affirmation and challenging thoughts to avoid mediocrity. Ultimately, he highlights the emotional moments when ideas 'bubble over,' revealing the innate human desire to share creativity with others.

Joshua To, VP of Product Design at Meta, dives into the future of wearables and AI. He discusses how AI can enhance our interactions with technology and the importance of designing empathetic interfaces. Joshua emphasizes the untapped potential of audio as an interface and the significance of context-aware computing in user engagement. He also reflects on his journey from launching a clothing brand to shaping innovative designs at Google and Meta, sharing insights on the evolution of wearable tech and the role of generative AI as a collaborative force in creativity.

Greg Shove, CEO of Section and AI strategist, shares insights from his 18-month AI journey. He challenges the notion of traditional upskilling, emphasizing that AI proficiency is now a baseline requirement. Greg discusses the significant shift in business models towards outcome-based pricing and warns of the deeper disruptions ahead. He advocates for CEOs to retain their judgment when integrating AI and highlights the moral responsibilities of leadership in this evolving landscape. A thought-provoking dive into the new realities of work in the AI era!

In this discussion, John Waldmann, Founder and CEO of Homebase, reveals how his 10-year-old SaaS company transitioned to an AI-first approach. He shares insights on abandoning extensive documentation for faster prototyping and live demos, igniting a cultural shift within the organization. Waldmann delves into the challenges of leading change, the importance of pushing team members toward embracing AI, and the potential AI holds for small businesses. The conversation spotlights the balance between speed and quality, and how technology can fundamentally enhance team dynamics.

Joshua Wöhle, co-founder and CEO of Mindstone, dives into how AI can be a game-changer in organizations, particularly through the lens of HR. He discusses spotting high-leverage automation opportunities and using AI as a strategic partner to enhance workflows. Wöhle emphasizes that iteration unlocks AI's true value and highlights the shift from traditional SaaS to custom solutions for driving productivity. His insights on transforming non-technical teams into AI-savvy contributors make for a compelling vision of the future workplace and its evolving dynamics.

Nicholas Thompson, CEO of The Atlantic and former Wired editor, dives deep into the integration of AI in creativity and leadership. He shares how AI acts as a thought partner, enhancing both his work and personal pursuits, including marathon training. The discussion explores emotional connections with AI, the balance between automation and human skills, and the future of journalism. Thompson emphasizes the importance of maintaining our 'unwired' intelligence and cultivating meaningful human connections in an increasingly digital world.

Devin McNulty, founder of Funmentum Labs and the creator of Funware, shares his journey of integrating fun into serious business processes. He reveals how Funware uses AI to turn vague challenges into precise prompts, enhancing workshop creativity. Devin discusses engaging skeptical audiences with innovative techniques and emphasizes AI's role as a co-facilitator, sparking real interaction. The podcast also covers turning creative intuition into software, highlighting the future of AI in entrepreneurship and teamwork.

Mihir Shukla, CEO and Chairman of Automation Anywhere, is at the forefront of building autonomous enterprises with over 300 million AI agents. He discusses how AI can not only assist but actually perform tasks, like automating tax operations and enhancing customer service. Shukla emphasizes the urgent need to tackle the global productivity crisis through AI while sharing inspiring stories of workers transitioning to six-figure AI careers. He lays out strategies for organizations to embrace automation and the cultural shifts necessary for success.

Eric Porres, Global Head of AI at Logitech, is on a mission to transform a 7,000-person team into AI-fluent knowledge workers. He reveals his first 100 days, including training over 800 colleagues and emphasizing a culture of 'augmented intelligence.' Topics include practical frameworks for effective AI interactions, personalized teammates, and the importance of behavioral change over mere tool usage. Eric also discusses measuring success beyond stats, advocating for personalized workflows to foster deep engagement with AI.

Blair Vermette, the creative mind behind Rabbit Hole, shares his transition from AI skeptic to a viral sensation with his Adidas spec ad, 'Floral.' He discusses reinventing storytelling by breaking traditional structures, emphasizing the art of curation alongside creation. Blair unveils his unique approach to balancing human instinct with AI capabilities, and how self-initiated projects can redefine careers. He also highlights the importance of innovative video strategies and the emotional depth that AI can bring to content creation.