
Chasing Excellence
Peter Rahal on the Hard Work of Building RXBar
Apr 27, 2021
Peter Rahal, co-founder of RXBar and dyslexia advocate, joins the podcast to discuss the original vision of the business, building culture, and the messy process of figuring out what's next. They also explore the impact of success, the importance of hard work in entrepreneurship, and the creation and market opportunity of RXBar.
48:22
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Quick takeaways
- Intelligence and work ethic are both crucial for entrepreneurial success, but simply being hardworking is not enough.
- To extend a brand's reach, it is important to appeal to the mass market while maintaining authenticity and connecting with the core audience.
Deep dives
Importance of intelligence and work ethic in entrepreneurship
According to the podcast, entrepreneurship requires a minimum level of intelligence, but work ethic is what sets the real winners apart. It is crucial to be both smart and hardworking to succeed. However, there is a threshold of intelligence, and simply being hardworking is not enough. Additionally, the podcast emphasizes that things need to go right for an entrepreneurial venture to be successful.
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