Dan Kennedy's Magnetic Marketing Podcast How To Use Newsletters To Your Advantage
Jun 10, 2022
Dan Kennedy and Alexandria Brown discuss the value and strategies behind physical and online newsletters, emphasizing the benefits of using newsletters to attract customers and establish expertise. They highlight the importance of building strong relationships with subscribers and the power of personal anecdotes in increasing reader response. The pros and cons of publishing newsletters in text or HTML format are discussed, and strategies for speeding up the newsletter writing process are provided. Effective ways to create engaging content and promote reader contributions are also explored.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8
Introduction
00:00 • 4min
Utilizing the Power of Newsletters for Marketing and Business
03:31 • 3min
Building Strong Subscriber Relationships
06:38 • 14min
The Power of Personal Anecdotes in Newsletters
20:27 • 21min
Publishing Newsletters: Text or HTML?
41:40 • 5min
The Importance of Viewing Marketing as Essential
46:26 • 3min
Strategies for Speeding Up Newsletter Writing Process
49:17 • 4min
Creating Engaging Newsletter Content and Promoting Reader Contributions
53:37 • 3min