People I (Mostly) Admire 57. What Makes John Doerr Think He Can Save the Planet?
8 snips
Dec 25, 2021 
John Doerr, a legendary venture capitalist known for his early investments in Google and Amazon, shares his vision for achieving net-zero emissions by 2050. He advocates for substantial investments in clean energy and innovative technologies while discussing the challenges of rallying venture capital for climate startups. The conversation also explores the Peltzman effect, illustrating how safety measures can alter risk behaviors. Challenging traditional views, Doerr examines the complexities of implementing carbon taxes and the urgent call for global collaboration to combat climate change.
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Google Investment
- John Doerr recounts investing in Google after a friend, Andy Bechtelsheim, recommended it.
- Larry Page's vision for Google was to organize all the world's information and make it universally accessible.
Google and OKRs
- John Doerr introduced Google to OKRs (Objectives and Key Results) after investing.
- Sergey Brin initially hesitant, agreed, leading to Google's widespread OKR adoption, promoting alignment and risk-taking.
Climate Change Plan
- John Doerr's book, Speed and Scale, proposes a comprehensive plan for achieving net-zero emissions by 2050 using OKRs.
- The plan includes six objectives: electrifying transportation, decarbonizing the grid, fixing food systems, protecting nature, cleaning up industry, and removing stubborn carbon.
