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Context & Clarity for Small Firm Architects
232: Brand, PR, and Social Media feat. Cavin Costello
Jul 12, 2022
Explore how small firm architects can leverage brand building, public relations, and social media with insights from Cavin Costello. Discover the importance of consistency, systems, and forward-thinking planning for professional success. Learn about staying true to the mission for project success and the importance of focus in storytelling for small firm architects.
34:09
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Quick takeaways
- Consistency in social media efforts is crucial for small architecture firms to engage ideal clients efficiently.
- Designing a brand narrative that aligns with business goals is essential for successful architectural brand building.
Deep dives
Kevin Costello's Experience with The Ranch Mine
In this podcast episode, Kevin Costello from The Ranch Mine, a seven-person architecture firm in Phoenix, Arizona, shared insights into using social media effectively for small architecture firms. Kevin, known for his expertise in public relations and social media, emphasized the importance of creating a narrative for the firm's future. By focusing on a consistent social media strategy, Kevin highlighted the potential for growth and brand development, drawing upon his own experiences at The Ranch Mine.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode