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12min chapter
232: Brand, PR, and Social Media feat. Cavin Costello
Context & Clarity for Small Firm Architects
Staying True to the Mission for Project Success
This chapter emphasizes the importance of prioritizing impact and improvement in project-driven missions, focusing on aligning the mission with the ideal client for adaptability and growth. It discusses the significance of legacy and livelihood projects, storytelling in design and marketing, and controlling public image for successful brand building over a decade.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode