A Sales & Marketing Coaching Session with Russell Brunson

550 snips

Sep 12, 2024

In this engaging discussion, Russell Brunson, a leading sales and marketing expert known for his work in revenue growth and community building, shares valuable insights. He dives into pricing psychology, offering tips on effective marketing and utilizing customer success stories for growth. Russell highlights the balance between the 'math and drama' of entrepreneurship and the importance of structured scaling. He also reveals the power of webinars and personalized sales strategies while discussing community engagement and the significance of a dedicated team for funnel optimization.

Ask episode

AI Snips

Chapters

Books

Transcript

Episode notes

ADVICE

Identify the Gap

Identify the gap between current and desired business states.
Determine the difference between where you are and where you want to be to figure out what's missing.

INSIGHT

Launch Volatility

Launches create volatile revenue streams, making businesses unpredictable.
Businesses dependent on launches may face difficulties if a launch underperforms.

ANECDOTE

Hermosi's Pricing Strategy

Hermosi initially sold his product license for $6k, gradually increasing the price based on demand.
Despite low average gym owner income ($25k/year), some paid $36k/year due to perceived value.

Get the Snipd Podcast app to discover more snips from this episode

Get the app