Masters of Scale
Replay: How Barstool Sports’ ex-CEO cooks up attention, with Food52’s Erika Ayers Badan
Dec 24, 2024
Erika Ayers Badan, former CEO of Barstool Sports and current CEO of Food52, shares her journey through the chaotic media landscape to a more refined culinary world. She highlights the stark differences in community building between the two brands, emphasizing authenticity and engagement. Badan discusses the intense pressure of leadership at Barstool, likening it to a daily heart attack, and underscores the importance of decisiveness, notably the power of saying 'no' to foster clarity and innovation in a rapidly changing marketplace.
31:22
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Quick takeaways
- Erika Ayers-Badan's transition from Barstool to Food52 reflects her desire for community engagement and structured professional growth.
- Effective leadership requires decisive decision-making, as demonstrated by Ayers-Badan's insight that saying 'no' fosters clarity and focus.
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