FOOTBALL BUSINESS Podcast by FBIN
Bringing American know-how to Denmark
Aug 11, 2020
A conversation with Jordan Gardner, an American investor bringing a hands-on approach to developing clubs and international talent. Topics discussed include his strategy for expanding his portfolio in European football, the challenges and success of transforming a previously relegated club in Denmark, the dangers and challenges of bringing foreign players to a team, and the financial struggles faced by smaller football clubs during the pandemic.
21:30
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Quick takeaways
- Investing in smaller clubs provides a better understanding of the European football landscape.
- Financial discipline and data analysis are crucial for success in European football.
Deep dives
Interest in European Football and US Soccer
Jordan Gardner shares his interest in European football and the growing popularity of soccer in the US, noting the unique opportunity to explore the ownership and investment side of the game, specifically in American soccer.
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