

458. Marketing in a Zero-Click World with Rand Fishkin
4 snips Jul 17, 2024
Rand Fishkin, marketing genius and founder of SparkToro, discusses the future of marketing in a zero-click world. Topics include leveraging short videos, understanding audience behaviors, navigating modern marketing, unique funding model of SparkToro, and real actionable tactics.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Intro
00:00 • 2min
Disruption in Marketing Trends and AI Evolution
01:46 • 10min
Comparing Twitter and Threads for Engagement Strategies
11:52 • 13min
Identifying Audience Amplifiers with SparkToro for Product Launches
25:04 • 4min
Leveraging Influential Voices and Funding Structure at SparkToro
28:35 • 11min
Discussing the Spark Toro Tool and Digital Marketing Strategies
39:11 • 2min