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The Startup Playbook Podcast
Ep179 – Ben Thompson (Co-founder & CEO – Employment Hero) on growth, PMF & principles
Apr 18, 2024
Ben Thompson, Co-founder & CEO of Employment Hero, shares insights on building a $2B business, a public dispute with HostPlus, and navigating funding challenges. Discussions cover professional background, founding Employment Hero, international expansion during COVID-19, and ethical advertising in the superannuation industry.
01:02:51
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Quick takeaways
- During COVID, Employment Hero focused on enhancing its platform with tools to assist users, leading to unexpected success.
- Accelerating international expansion without physical travel allowed the company to learn valuable lessons and achieve product-market fit ahead of competitors.
Deep dives
Expanding Platform Features During COVID
When faced with uncertainty during COVID, the company prioritized helping others by enhancing its platform with features to assist users in navigating the crisis. By focusing on developing tools to claim government funding, report remotely, and engage teams virtually, the team worked together to support users through challenging times, leading to exceeding their targets and achieving unexpected success.
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