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Freakonomics Radio
552. Freakonomics Radio Presents: The Economics of Everyday Things
Aug 3, 2023
47:17
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Quick takeaways
- Sports mascots like the Philly Fanatic play a significant role in attracting fans to baseball games and generating revenue through merchandise sales.
- The cashmere industry in Mongolia faces challenges due to increased demand, climate change, and overgrazing, and finding a balance between environmental, social, and economic sustainability is crucial for its future.
Deep dives
The power of sports mascots in attracting fans and generating revenue
Sports mascots, such as the famous Philly Fanatic, play a significant role in attracting fans to baseball games and generating revenue. Mascots like the Philly Fanatic bring entertainment and excitement to the ballpark, which helps boost attendance. Their popularity also leads to merchandise sales, with millions of dollars of plush toys, t-shirts, and more being sold. The success of mascots like the Philly Fanatic has made them an integral part of the sports industry, with their impact going beyond the game itself.
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