Key Point 1: Organic growth driving revenue increase

Cognizant, a SaaS company, has experienced significant growth in revenue, with a current monthly run rate of $52 million, up from $11 million in 2021 and $22 million in 2020. The growth has been primarily driven by organic means, with the company's marketing engine playing a crucial role. Additionally, Cognizant acquired a company called Casper, which contributed to the revenue boost by increasing its annual recurring revenue (ARR) from $1.5 million to around $5 million. The acquisition aimed to enhance Cognizant's skills in a PLG (product-led growth) approach and provide access to a broader market segment.