The Pulse by Wharton Digital Health

Saeju Jeong, Noom, on using behavior change to improve health

Aug 5, 2021
Saeju Jeong, Co-Founder and CEO of Noom, discusses the company's mission to promote behavior change for healthier lives. They explore Noom's evolution from a fitness app to a weight loss platform. The chapter also highlights scaling challenges and the importance of technology in coaching. Additionally, they discuss Noom's plans for scaling and expanding into new markets and the skill sets of MBAs.
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