The UpFlip Podcast

125. Can Your Business Have a Mission and Be (Insanely) Profitable?

May 10, 2024

Entrepreneur Tara Bosch, built a $360 million business revolutionizing candies with a mission to kick sugar. Key takeaways: knowing your 'why', extreme gratitude gaining free mentors, authenticity over words, finding purpose naturally. Explore purpose-driven businesses impact and authenticity, healthier candy options, combatting sugar consumption, staying true to vision.

22:57

Creator website

Episode guests

Tara Bosch

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Highlights

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Quick takeaways

Knowing your 'why' helps you stay focused on your goals.

Consumers value authenticity over marketing tactics in businesses.

Deep dives

The Origin of Smart Sweets and its Purpose-Driven Mission

Smart Sweets, founded by Tara Bosch, originated from her personal experience struggling with excess sugar impact. Her grandmother's regret over sugar consumption inspired Tara to create a company dedicated to revolutionizing candy and promoting global sugar reduction. The vision is to become a leader in innovating low-sugar candy and drive change in the sugar-laden food industry.

Expectations vs Reality in Seeking Mentorship

00:55

Power of True Purpose

00:36

Introduction

2min

Revolutionizing Candy with Smart Suites

8min

Exploring the Authenticity of Purpose-Driven Companies

3min

Purpose-Driven Business and Impact of Sugar Consumption

7min

Navigating Purpose in Business and Staying True to Vision

3min

Tara Bosch set out to create a company with a purpose after realizing her unhealthy addiction to sugar. After a talk with her grandma, Tara embarked on a journey to revolutionize candies, kick sugar, and build a $360 million business at the same time.

Key Takeaways:

Knowing your “why” will help you to stay focused on what you’re seeking to do.
Having an extreme amount of gratitude helps you to gain free mentors in your industry.
Consumers can see through fake authenticity. Actions speak louder than words.
Find your purpose by finding what you’re naturally pulled to. Do self check-ins to see what fits.

Resources:

Turn Everyday Ideas into a $1.2M Biz : https://www.youtube.com/watch?v=5AM0enVHhVs
Join UpFlip Academy Today: https://bit.ly/4hhbyLd
Name Your Candy Business: https://www.upflip.com/business-name-generator/candy
Connect with Tara: https://www.instagram.com/tarabosch/

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For more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.

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The UpFlip Podcast

125. Can Your Business Have a Mission and Be (Insanely) Profitable?

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

Deep dives

The Origin of Smart Sweets and its Purpose-Driven Mission

Tara's Journey as an Entrepreneur and Overcoming Self-Doubt

The Importance of Authentic Purpose in Business

Expectations vs Reality in Seeking Mentorship

Power of True Purpose

Remember Everything You Learn from Podcasts